J. Junaid Jamshed - Fortress Stadium

It all started with an outlet at Tariq Road in 2002. At that time, Tariq Road was, and still is, a shopping hub for those who seek to buy the latest in fashion.
J. can be defined as a fashion retail brand that is rich, elegant and stylish in traditional ensembles. It keeps adding seasonal clothes, machine prints, intricate embroidery and modern cuts to its already extensive collection on a regular basis. For our unique and flamboyant designs for men and women, we depend on a team of highly skilled fashion professionals who come from the country's renowned fashion institutes. They start out by studying the latest trends, carrying out research on how these trends can be adopted, selecting the colors and styles that can make the collection extraordinary and then finalizing both casual and formal designs for every season.